Two Proven Tech Innovators Join Brandmuscle Leadership Team

shim-parouty-brandmuscle-leadership

Local Marketing Company Sets Sights to Future with Latest Executive Hires

CHICAGO, Sept. 22, 2016 – The distinct leader in distributed local marketing is taking steps to ensure future innovation with the addition of two visionary technology leaders to the company’s executive team.

Just a month after acquiring a new office in Kansas City to cement its position as the largest local marketing technology and service provider, Brandmuscle has hired Bo Shim as Chief Technology Officer and Rhonda Parouty as Executive Vice President of Channel Management Solutions. Both join Brandmuscle with proven track records of leadership and innovation in the tech industry. Shim will be based in Cleveland, while Parouty will lead Brandmuscle’s products and services team in Austin, Texas.

“Adding Bo and Rhonda to our leadership team will keep Brandmuscle on the forefront of local marketing innovation, ensuring success for our clients and advancing the industry as a whole,” said CEO Phil Alexander. “As pioneers of the local marketing space, we are committed to finding new ways to optimize channel marketing for global brands and help them reach local consumers more effectively.” read more…

Leave Your Brand’s Local Marketing Fingerprint Through Co-op Marketing

Since brand identity plays such a significant role in driving sales growth and establishing a distinctive personality, don’t throw your money away by allowing your partners to misrepresent your brand. Ensure your channel marketers represent your brand’s value in order to best position and maximize consumer engagement by offering co-op funds as a reward.

read more

Categories

Archives

Subscribe

* These fields are required.