It’s time for small businesses to take a fresh look at their social media strategy (or, for some, create a social media strategy).
They can’t do it alone, though. According to our 2016 State of Local Marketing Report, local affiliates are looking for help, advice and guidance from their corporate brand.
The numbers don’t lie. Social media is important to businesses. A whopping 92% of small businesses agree that social media is important to their business; however, demonstrating ROI is the number one challenge. That’s where the corporate brand can step in.
Brandmuscle Continues Expansion of Digital Leadership, Hires Two Industry Leaders to Strengthen Digital Innovations for Clients
Jason Tabeling and Tommy Mendoza bring 25+ years of digital media experience to Brandmuscle’s local marketing arsenalread more
Celebrations mean libations. Ensure your beverage brand is in the mix with timely marketing, seasonal recipes and holiday events using these best practices.read more
Facebook Messenger is commonly thought of as a way to communicate with friends and family. However, more than one billion messages are sent between people and businesses on Messenger each month. Here’s how small businesses can take advantage of the popular app.read more
How To Win With Franchisee Digital Marketing: Brandmuscle CDO Paul Elliott Explains in Franchise Update Byline
“Consumers’ growing use of digital and mobile to find, select and buy goods and services has fundamentally changed the way we as marketers must approach our jobs — particularly in a distributed marketing environment,” says Elliott in the article. Link to the full article here.read more