BrandBuilderDigital™ Features and Options
Because digital advertising is constantly evolving, you need a digital ad builder solution that is flexible and robust. BrandBuilderDigital was designed to help many of the nation's leading brands support local customization and delivery of digital media with robust features like:
Archiving & Search
Archive finalized ads and campaign materials in a searchable library for easy access and future customization. Perform customized searches to quickly locate available assets and templates for specific campaigns.
Co-op Integration
BrandMuscle's digital ad builder solutions can be integrated with those of your co-op provider. This allows local stakeholders to check for available co-op funds when planning campaigns or to pay for purchases. Contact our marketing management team for details.
Gated User Access
Easily establish rules for user-access to materials based on corporate guidelines and business rules.
Mailing Lists
Local stakeholders can upload or e-mail lists within the online ad builder solution. If elected, corporate hosted mailing lists can also be made available to local stakeholders for targeted list creation. Ask for more details.
Marketing Asset Management
Digital assets can be stored within the digital ad builder solution and made accessible to creative, marketing, sales and distribution teams.
Multiple Languages
Materials provided in multiple languages can be easily selected and customized to target specific geographic regions or zones.
Multiple Levels of Approvals
Approval submissions can be automated based on corporate guidelines and business rules, with the ability to escalate to additional approvers as needed.
Reporting
Generate up-to-the-minute usage reports to monitor field stakeholder activity.
Security
Your information is always secure. Creative elements, rules and data are securely segmented for each client to protect the integrity of your assets.
Technology
BrandMuscle's online ad builder solutions are built on the industry leading Microsoft.NET platform.
Questions about our online ad customization solutions?
866-464-4342
Key Benefits of BrandBuilderDigital™
- Increase Speed-to-Market
- Increase Sales with Targeted One-to-One Digital Campaigns
- Digital Media Delivery is Often More Cost-Effective
- Amplify Brand Awareness and Consistency
- Maximize Co-op Performance
- Streamline the Ad Approval Process
E-Mail
Easily create, distribute and manage local e-mail campaigns within corporate controlled parameters. Our template-based e-mail interface is complemented by ExactTarget's robust e-mail delivery engine, sophisticated opt-out management, and dynamic reporting.
