Brandmuscle's local marketing resource center
This resource center is dedicated to keeping you up to speed with the latest developments, trends and best practices across the local/distributed marketing landscape. Learn more about local marketing and local marketing automation with these free resources. Browse our collection of whitepapers, research, blog posts and case studies by clicking on the links to the right.
Understanding Voice Search: What are the Implications for Local Marketers?
SVP Digital Jason Tabeling dishes on voice search: the data, the questions and the future Did you know that 20% of search queries are coming from voice search, and it’s only expected to quadruple this year? Search is a significant digital tactic for brands, especially at the local level. Now, as the ratio of voice […]
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Restaurant Marketing: 3 Ways to Drive Business to Your Franchisees with Digital Advertising
The food service industry depends on the digital landscape to drive interest to its local restaurants, where franchisees handle most of the marketing. If you’re any bit interested in advertising, the word “digital” is one you’ve heard a lot — and it’s a word you’ll continue to hear. Tactics like geo-targeting and online display make […]
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Infographic: 5 Ways to Own Local Marketing in 2017
Surveying more than 2,100 dealer, agents and franchisees of national brands, covering 75,000 data points and including direct input from marketing executives, the State of Local Marketing Report covers off on a lot of information. Since publishing in November, our annual research report has been drumming up industry attention and helping national brands do some serious […]
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