American Capital Equity Invests in Next Phase of Brandmuscle's Growth

Lori Alba Written by: Lori Alba

CHICAGO (December 2, 2015)  –  Brandmuscle, a leading provider of local marketing automation technology and services, announced today that it has partnered with American Capital Equity III, LP (“American Capital Equity” or “ACE”) to fuel its next phase of innovation and growth.

Brandmuscle provides software and services that enable brands with distributed sales and marketing channels to easily create and execute brand-compliant, local marketing campaigns across all mediums and formats. With over 200 clients and 650 employees in North America, Brandmuscle is the leader in distributed local marketing, and automation.

“We are thrilled to partner with American Capital Equity as the relationship will significantly benefit our clients and associates. ACE is aligned with our management team’s long-term vision for the company and is committed to helping us execute our strategic plan. With additional access to capital, we will be able to invest more aggressively in expanding our platform and geographic footprint to meet the evolving needs of our clients,” states Philip Alexander, Brandmuscle Chief Executive Officer.

“With a terrific management team, a great client roster and good momentum in its various markets, we are excited to support Brandmuscle’s continued growth,” said David Steinglass, American Capital Equity Partner.

Headquartered in Chicago with offices in Cleveland, Austin and New Jersey, Brandmuscle will continue operating under the leadership of Alexander and current senior management.

About Brandmuscle

Offering a comprehensive local marketing automation platform backed by 24/7 on-demand support, Brandmuscle helps national brands capitalize on opportunities and local market conditions with brand-compliant, customized marketing across all mediums and formats. Headquartered in Chicago with offices in Cleveland, Austin and New Jersey, Brandmuscle employs more than 650 talented professionals and serves over 200 of the world's leading brands. Brandmuscle is the only software provider ranked "Best" in all categories of Gleanster’s 2014 Local Marketing Automation Vendor Benchmark report and has appeared on Inc. Magazine's 500 | 5000 Fastest-Growing Companies in America List multiple years. For more information about Brandmuscle call (866) 464-4342 or visit

About American Capital Equity

American Capital Equity manages a $1.1 billion private equity fund focused on acquiring control equity positions in companies with $5 to $25 million of EBITDA. For more information, please refer to



Media Contact:

Lori Alba

Marketing Director

(216) 454-2047

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