According to our 2018 State of Local Marketing Report, 84% of local business partners surveyed tell us events remain the most effective tactic they executed last year. However, events take a lot of effort. And as today’s consumer’s path to purchase changes, it’s important to incorporate a more integrated marketing strategy into your event execution from start to finish.
This eBook examines the core struggles local business partners face with event organization, then reveals how hyperlocal targeting and digital integrations can combine with prized face-to-face time at local events to drive traffic and brand loyalty by creating memorable experiences.
Download our new eBook to discover how mindfully weaving social and digital media in your event marketing creates an experience that both drives traffic and strengthens the relationships you build with your prospects and customers.