Donut chain improves speed-to-market for franchisees
To sustain rapid growth, a national donut brand needed to provide franchisees with easy-to-use tools to boost brand awareness in their local communities.
Our platform’s capabilities reduced the need for one-off, custom marketing requests, which saved the client time and money. Franchisees can order TV and radio spots with brand-approved artwork and logos and create fresh content quickly to drive traffic to their stores. Backed by our muscle, the corporate marketing team gained more time to focus on strategy and growth opportunities.