Become Future-Ready With Channel Marketing Strategy - BrandMuscle

Become Future-Ready With Channel Marketing Strategy

A Best-In-Class Approach To Formulate Channel Marketing Strategy And Expand Global Markets

Effective channel marketing strategy provides a long-term three- to five-year vision that orients all of channel marketing and informs directional investment and resource allocation decisions. This report outlines the importance of the strategy and presents a comprehensive framework — The Channel Operating Model — to help channel marketing leaders align marketing plans, resources, and execution to the corporate strategy.

Table of Contents:
  • Channel Marketing Strategy Needs To Come Out Of Hiding
  • A Well-Designed Channel Marketing Strategy Accelerates Business Growth
  • A Pressure-Tested Framework Helps You Form Channel Marketing Strategy
  • The Dos And Don’ts When Developing Channel Marketing Strategy