Infographic: Local Marketing Tactic Usage and Effectiveness

Local partners perceive digital local marketing tactics to be the most effective, according to our State of Local Marketing Research. However, just 16% of local channel marketing programs include digital tactics in a robust way, and many partners are not even sure which digital tactics are available to them to use.

By providing the most effective local marketing tactics in your program and educating partners on what's available, you can increase partner participation, engagement, and fund utilization. Learn more ways to help your partners become more marketing mature brand ambassadors in The State of Local Marketing Report 2021-2022.