Restaurant Chain Social Media Ad Campaign Success Story
Emerging Restaurant Chain Generates Over 6.8 Million Social Ad Impressions
A relatively unknown fast casual franchise restaurant started opening new locations in competitive markets. To generate awareness of their emerging band and motivate action through in-store purchases, this client needed to ramp up its online marketing efforts and capturing the attention of its target audience.
Far surpassing the client’s expectations for both consumer engagement and financial return, BrandMuscle developed and executed a mobile-focused, paid social campaign using hyperlocal targeting that significantly increased foot traffic using trackable coupon redemptions.
campaign click-through rate
monthly users reached
coupon redemption rate
“Digital media can be confusing and complicated. BrandMuscle’s team speaks a language I can easily understand, and continuously produces results well beyond my expectations.”
Marketing Director, Franchise Restaurant Chain