Analytics and Insights - BrandMuscle

Analytics and Insights

Track the performance of your consolidated funds and data. Insights are included within each BrandMuscle solution, creating an integrated data platform designed to measure success and drive strategy.

Higher investment return and effectiveness

Improve your marketing performance with the cost effective allocation of co-op funds and tactics to the right channel partners.

Closed-loop reporting on multi-tier, multi-channel local marketing programs allows you to tie sales to revenue. This link helps directly evaluate the performance of your co-op marketing funds and program.

Benchmark your digital local marketing campaign performance along with industry standards and adjust your campaign allocation based on timely data to drive revenue and growth.

Single source of truth

Let brands and channel partners track the performance of every tactic, campaign, and marketing program across groups, tiers, and regions in a single performance view.

Measure the effectiveness of omnichannel local marketing across any traditional and digital tactics.

Increase participation in your channel marketing programs to maximize co-op fund utilization and partner engagement.

Powerful interactive tools

With a granular view of local marketing spend and campaign information, view aggregated or granular data and build a customized view of your business. These reports put you in control and improve your ability to take action on data-driven insights.

Our insights provide pre-built reports and dashboards, with flexible user access at the agent, region, and territory level.

Subscribe to get notified about new reports with a daily data refresh cycle that helps you make data-driven decisions.

Who Can Benefit?

Channel Marketing VP/CMO
Measure local marketing programs’ impact on revenue and ROI and provide effective plan for use of marketing funds.
Local Marketing
Manager
Provide visibility into local markets, and difficult to identify key markets, regions, agents, and partners to increase sales.

Customer Success

Analytics and Insights Key Capabilities

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