James Morse
Senior Vice President, Product Management
James bridges the gap between business requirements and technical capabilities for BrandMuscle clients. With a deep understanding of BrandMuscle’s software and services, James leads product and works directly with client stakeholders to truly understand their business objectives from start to finish.

Insights by James Morse

Artificial Intelligence is Revolutionizing Local Marketing Fast

How to Turn More Channel Leads Into Customers

You Provided Channel Funds for Your Partners. Now What?

How to Maximize Co-Op Fund Utilization

Why Co-Op and MDF Funds Go Unused

Through-Channel Marketing Automation Is Feature Fatigue at Its Finest

3 Co-op Program Questions Channel Marketers Should Consider

How to Enable Channel Partners to Continue Marketing During Downturns

How to Choose a TCMA Vendor