Resources - BrandMuscle

Resources

Featured Resources

BrandMuscle named TCMA Leader by Forrester

The Forrester Wave™: Through-Channel Marketing Automation, Q2 2020

The BrandMuscle State of Local Marketing Report 2021-2022

March 22, 2023

AI Is Revolutionizing Local Marketing: Here’s What You Need to Know

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March 22, 2023

Artificial Intelligence is Revolutionizing Local Marketing Fast

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March 22, 2023

A New Era of Local Marketing Emerges With BrandMuscle.ai

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March 17, 2023

Defenders of Compliance Webinar

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March 16, 2023
Why Aren't My Affiliates Using Their Co-Op Funds?

Why Aren’t My Affiliates Using Their Co-Op Funds?

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March 15, 2023
Why Market During an Economic Downturn?

Continue Marketing During an Economic Downturn or Lose 15% Market Share (and Other Reasons Not to Cut Budgets)

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February 10, 2023
How to Grow Your Business Through Increased Affiliate Support

How to Grow Your Business Through Increased Affiliate Support

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February 7, 2023
Navigating Economic Uncertainty

Navigating Economic Uncertainty With a Stable Solutions Provider

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January 5, 2023
How to Turn More Channel Leads Into Customers

How to Turn More Channel Leads Into Customers

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January 3, 2023
Google Search Essentials

Google Search Essentials

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January 3, 2023
automotive co op advertising

What Is Automotive Co-op Advertising?

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December 29, 2022
what is a channel partner ecosystem?

What Is a Channel Partner Ecosystem?

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December 29, 2022
It’s Time to Add CTV Advertising to Your Local Channel Portfolio

It’s Time to Add CTV Advertising to Your Local Channel Portfolio

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December 29, 2022
Marketing on Twitter During Platform Uncertainty

Marketing on Twitter During Platform Uncertainty

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December 19, 2022
BrandMuscle Supports Nationwide "We Don't Serve Teens" Campaign

BrandMuscle Supports Nationwide “We Don’t Serve Teens” Campaign to Strengthen and Scale Marketing Aimed at Preventing Underage Drinking

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December 19, 2022
SERP features

SERP Features

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December 19, 2022
Channel marketing portal

Channel Marketing Portal

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December 16, 2022
Continuous Scroll on Google Search

Continuous Scroll on Google Search

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December 15, 2022
Financial Services Local Marketing Success Story

Financial Services Local Marketing Success Story

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December 7, 2022
Local Business Marketing

Local Business Marketing

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December 1, 2022
Point-of-Sale Displays

Point-of-Sale Displays

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November 29, 2022
Channel Partner Portal

Channel Partner Portal 

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November 22, 2022
what is multi-channel marketing

What Is Multi-Channel Marketing?

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November 14, 2022
BrandMuscle Appoints Helen Baptist as Chief Strategy and Market Officer

BrandMuscle Appoints Helen Baptist as Chief Strategy and Market Officer

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November 8, 2022
VSPT Wine Group Chooses BrandMuscle

VSPT Wine Group Chooses BrandMuscle’s Brand Management Solution as It Increases Its Reach in the U.S. Market

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November 7, 2022
crunch fitness brandmuscle

Crunch Fitness Grows With BrandMuscle

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November 7, 2022
what is an internal marketing strategy

What Is an Internal Marketing Strategy?

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November 5, 2022
2023 planning channel marketing

Planning Guide 2023: Channel Marketing

Report
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November 1, 2022
tacony brandmuscle

Tacony Corporation Thrives With BrandMuscle

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October 31, 2022
enhancing the customer experience with AI

Enhancing the Customer Experience With AI

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October 31, 2022
Q&A: Driving ROI With Artificial Intelligence

Q&A: Driving ROI With AI

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October 31, 2022
What Can Markie The Virtual Assistant Do?

What Can Markie The Virtual Assistant Do?

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October 31, 2022
what does an ai marketing virtual assistant do

What Does an AI Marketing Virtual Assistant Do?

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October 24, 2022
2023 channel marketing

Planning Your Channel Marketing Budget 2023

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October 21, 2022
Pivot Bio Chooses BrandMuscle

Pivot Bio Chooses BrandMuscle for Print, Fund, and Brand Management in Its Mission to Improve Global Agriculture

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October 18, 2022
How to Leverage Local Microsites and Landing Pages for Your Business

How to Leverage Local Microsites and Landing Pages for Your Business

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October 18, 2022
How BrandMuscle Makes Print Marketing More Sustainable

How BrandMuscle Makes Print Marketing More Sustainable

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October 18, 2022
Kirti Naik

Channel Marketer Commentary: BNY Mellon Wealth Management

Report
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October 18, 2022
Miguel Adao Quote

Channel Marketer Commentary: KloudGin

Report
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October 18, 2022
Steve Brauntuch Quote

Channel Marketer Commentary: Misfits Gaming

Report
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October 18, 2022
peter weedfald

Channel Marketer Commentary: Sharp

Report
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October 17, 2022
tiffany grinstead

Channel Marketer Commentary: Nationwide

Report
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October 17, 2022
Revenue Gain From the Local Demand Chain

Channel Marketer Commentary: Caterpillar

Report
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October 14, 2022
national marketers lack vision into local demand

National Marketers Lack Vision Into Local Demand

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October 14, 2022
local demand marketing report

CMO Council Report: National Brands Kickstart Local Demand

Report
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October 14, 2022
local marketing as an extension of national marketing

Infographic: Can National Brands Kickstart Local Demand?

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October 11, 2022
Do Virtual Assistants Have a Personality

Do Virtual Assistants Have a Personality?

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October 11, 2022
Role of AI-Powered Virtual Assistants in Marketing

The Role of AI-Powered Virtual Assistants in Marketing

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October 11, 2022
Improving the Channel Marketing Partner Experience

Improving the Channel Marketing Partner Experience

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October 11, 2022
AI in B2B Marketing

How Artificial Intelligence Improves B2B Marketing

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October 3, 2022
bobcat success story

Bobcat Local Marketing Tactic Expansion Success Story

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September 29, 2022
how brands can market to their hispanic audiences

How Brands Can Market to Their Hispanic Audience

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September 28, 2022
which pages to prioritize for search engine optimization

Which Pages Should I Prioritize for Search Engine Optimization?

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September 27, 2022
RIPE bar juice brandmuscle

RIPE Bar Juice Chooses BrandMuscle for Brand Management as It Elevates Craft Cocktail Culture

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September 22, 2022
smartconnect brandmuscle

SmartConnect Chooses BrandMuscle for Brand Management to Help Customers Explore Health Insurance Options

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September 22, 2022
How to write seo content

How to Write SEO Content  

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September 22, 2022
SEO Content Strategy

SEO Content Strategy

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September 20, 2022
local marketing excellence awards brandmuscle

BrandMuscle Announces Recipients of the Second Annual Local Marketing Excellence Awards

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September 9, 2022
AI for ROI virtual assistant

Drive ROI With AI: The Future of Channel Marketing With a Virtual Assistant

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September 6, 2022
QR Codes for Local Marketing

QR Codes for Local Marketing

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August 30, 2022
liberty tax brandmuscle

Liberty Tax Chooses BrandMuscle’s Brand and Fund Management and Marketing Execution in a Five-Year Partnership to Drive Local Sales

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August 24, 2022
sustainable print marketing

Sustainable Print Marketing

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August 15, 2022
marketing maturity data

Infographic: Partner Marketing Maturity

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August 11, 2022
Should Your Business Align With Current Social Issues?

Should Your Business Align With Current Social Issues?

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August 11, 2022
organic channel marketing

Invigorating Channel Marketing With Supplemental Organic Efforts

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August 1, 2022
manufacturing marketing infographic

Infographic: The State of Local Marketing in Manufacturing

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July 27, 2022
Frankenmuth Insurance Choose BrandMuscle

Frankenmuth Insurance Chooses BrandMuscle’s Brand and Fund Management

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July 26, 2022
Popular Beverage Brand Fulfillment Success Story

Popular Beverage Brand Fulfillment Success Story

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July 26, 2022
Story Financial Firm Dynamic Print Order Fulfillment Success Story

Financial Firm Dynamic Print and Order Fulfillment Success Story

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July 25, 2022
Four Roses Bourbon Bulk Printing Success Story

Four Roses Bourbon Bulk Printing Success Story

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July 11, 2022
objective based marketing

Objective-Based Marketing Strategies

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July 5, 2022
Partners Who Print Together Win Together

Partners Who Print Together Win Together: Transform Your Local Marketing Strategy With Bulk Printing​

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July 1, 2022
local marketing for franchises

Local Marketing for Franchises

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June 24, 2022
channel marketing strategy

Become Future-Ready With Channel Marketing Strategy

Report
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June 21, 2022
BrandMuscle Partners With 21 Holdings

21 Holdings LLC Chooses BrandMuscle’s Brand Management to Expand U.S. Market for SLIQ Spirited Ice

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June 9, 2022
local marketing

Local Marketing Platforms

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June 6, 2022
DISCUS brandmuscle

BrandMuscle Joins DISCUS as the U.S. Spirits Sector Enters a Golden Era of Cocktail Culture and Craft Distilling

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May 27, 2022
how partners spend marketing funds

Infographic: How Partners Spend Marketing Funds

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May 17, 2022
Ole Smoky Chooses BrandMuscle for Brand Management and Custom Print Production Needs

Ole Smoky Chooses BrandMuscle for Brand Management and Custom Print Production Needs

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May 17, 2022
BrandMuscle Intelligent Local Marketing Platform

The BrandMuscle Intelligent Local Marketing Platform

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May 5, 2022
Manufacturing marketing report

Manufacturing Brands Let 46% of MDF and Co-op Funds Go Unspent and Lose Local Sales Opportunities

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May 5, 2022
State of Local Marketing Manufacturing

The State of Local Marketing in Manufacturing Report

Report
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April 15, 2022
increasing co op utilization

Increasing Co-op Utilization and Leads With Media Consultation Services

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April 14, 2022
Local Marketing Concierge Services Success Story

Local Marketing Concierge Services Success Story

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April 7, 2022
Local Marketing in Manufacturing Webcast

The State of Local Marketing in Manufacturing Webcast 

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April 5, 2022
insurance digital paid media success story

Insurance Digital Paid Media Success Story

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April 4, 2022
Hospitality Brand Activation Success Story

Hospitality Brand Activation Success Story

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April 4, 2022
bobcat brandmuscle

BrandMuscle’s Channel Partner Scorecard to Strengthen the Bobcat Dealer Network Marketing Performance with Ratings and Recommendations

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March 31, 2022
markie the virtual marketing assistant

Hey Markie, Optimize My Local Marketing Strategy

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March 24, 2022
organic vs paid social

Organic and Paid Social Media Are Not the Same Thing

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March 16, 2022
paid search for local

Paid Search for Local: Complement or Competition to National?

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March 16, 2022
channel marketing success

What Mid-Level Brands Need to Succeed in Channel Marketing

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March 16, 2022
CPMs in Marketing

A New Way of Thinking About CPMs in Marketing

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March 16, 2022
CMO channel marketing report

CMO Council Report Reveals New Research on Channel Marketing Programs

Report
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March 10, 2022
local marketing tactics

Infographic: Local Marketing Tactic Usage and Effectiveness

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March 4, 2022
Luxury Alcohol Supplier Success Story

Luxury Alcohol Supplier Print Success Story

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March 4, 2022
Alcoholic Beverage Supplier Success Story

Alcoholic Beverage Supplier Print Success Story

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March 2, 2022
How to Reach Hybrid Customers With Local Digital Marketing

How to Reach Hybrid Customers With Local Digital Marketing

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February 15, 2022
social media Local Marketing

Even Though Social Media Is an Effective Local Marketing Tactic, Actual Usage Remains Low

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February 10, 2022
infographic local marketing

Infographic: The State of Local Marketing 2021-2022

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February 7, 2022
national vs channel marketing

The Difference Between National Marketing and Channel Marketing

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February 3, 2022
inventory shortages marketing

Don’t Let Inventory Shortages Cause Marketing Shortages

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January 28, 2022
marketing maturity

What’s Holding Local Partners Back From Marketing Maturity?

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January 24, 2022
local marketing maturity model

Marketing Maturity Model

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January 18, 2022
state of local marketing 2022

The State of Local Marketing Report Returns With Unrivaled Insights for Growing Local Channel Partner Revenue in 2022

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January 18, 2022
State of Local Marketing Report

The State of Local Marketing Report 2021-2022

Report
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January 13, 2022
call tracking

How to Use Call Tracking as a Local Marketing Tactic

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January 12, 2022
5Reasons Not To Buy BrandMuscle

5 Reasons Not to Buy BrandMuscle

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January 4, 2022
Business Listing Management at Scale

Business Listing Management at Scale

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January 3, 2022
Direct Mail Tactics for Insurance Agents

Direct Mail Tactics for Insurance Agencies

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December 28, 2021
Financial services marketing automation

Financial Services Marketing Automation

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December 13, 2021
infographic local marketing

Top Social Platforms for 2022

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December 3, 2021
what is co op advertising

What Is Co-op Advertising?

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November 30, 2021
state of local marketing 2021-2022 webcast

The State of Local Marketing 2021-2022 Webcast

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November 24, 2021
RNDC Truck Wrap Success Story

RNDC Truck Wrap Success Story

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October 25, 2021
global remote team

Common Challenges Managing Global Remote Teams

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October 25, 2021
Facebook Advertising for Insurance Agencies

Facebook Advertising for Insurance Agencies

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October 25, 2021
Facebook and Instagram Divorce

Facebook and Instagram Divorce Fallout: Changes to Reporting

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October 19, 2021
generational marketing

Generational Marketing and the Path to Purchase

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October 15, 2021
echo marketing

ECHO Incorporated Digital Marketing Success Story

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October 8, 2021
what is channel strategy

What Is Channel Strategy?

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October 8, 2021
Protect Your Business From the Next Facebook Outage

Protect Your Business From the Next Facebook Outage

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September 29, 2021
BrandMuscle Enters Strategic Agreement With Vericast

BrandMuscle and Vericast Deliver Unparalleled Insights-Driven Local Marketing Execution

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September 29, 2021
digital marketing success story

Insurance Digital Marketing Success Story

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September 27, 2021
Digital Product Features

Table Tents Aren’t Just For Tables Anymore: SpotMenus Now Supports Digital Product Features on Mobile Devices

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September 22, 2021
BrandMuscle Launches Consolidator

Partners Who Print Together Win Together: BrandMuscle’s New Consolidator Tool Simplifies Bulk Printing

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August 31, 2021
Badger Liquor Warehousing Success Story

Badger Liquor Warehousing Success Story

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August 20, 2021
What Is Marketing Resource Management?

What Is Marketing Resource Management?

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August 9, 2021
How to Engage Channel Partners in Your Channel Fund Program

You Provided Channel Funds for Your Partners. Now What?

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August 9, 2021
Customer Purchase Journey

How to Leverage TCMA to Propel the Customer Journey

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August 4, 2021
GE Current

GE Current, a Daintree company, Chooses BrandMuscle to Reinvent Their Channel Marketing Program

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July 27, 2021
What Are the Differences and Effects on Local Strategy?

B2B vs. B2C Marketing: What Are the Differences and Effects on Local Strategy?

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July 21, 2021
intern at brandmuscle

What’s It Like to Intern at BrandMuscle?

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July 21, 2021
Trex Chooses BrandMuscle

Trex® Chooses BrandMuscle to Empower Deck Builders With a One-Stop Shop for Local Marketing

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July 19, 2021
Marketing in the New Normal

Marketing in the New Normal

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July 15, 2021
smart marketing planner

Smart Marketing Planner From BrandMuscle Helps Brands Align Corporate and Channel Marketing Strategy for Maximum Revenue Growth

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July 13, 2021
how to customize marketing templates

How To Customize Marketing Templates

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July 12, 2021
virtual b2b event

Virtual B2B Event – Integrated Media Campaign Success Story

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July 7, 2021
Shamrock Foods

Shamrock Foods Selects BrandMuscle for Menu Production Services

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June 28, 2021
channel partner scorecard metrics

From Disengaged to Developing and Equipped: Using Channel Partner Scorecard Metrics to Drive Revenue

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June 28, 2021
beyond qr codes

Beyond QR Codes: SpotMenus Releases New Menu Management and Analytics Capabilities

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June 25, 2021
DirecTV

BrandMuscle and DIRECTV for Business Bring SpotMenus Digital Menu Platform to Bars and Restaurants

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June 21, 2021
employee advocacy program

How to Kickstart an Employee Advocacy Program

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June 16, 2021
Briggs & Stratton

Briggs & Stratton’s Turf and Consumer Products Group Chooses BrandMuscle to Streamline, Scale, and Optimize Local Marketing Programs for Its Dealer Channel

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June 15, 2021
brandmuscle midsize business

No Brand Left Behind: BrandMuscle Offers Leading Local Marketing Platform to Small and Midsize Businesses

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June 2, 2021
coffee Roaster marketing

National Coffee Roaster Print-on-Demand Success Story

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May 24, 2021
Channel Incentive Programs

An Introduction to Channel Incentive Programs

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May 19, 2021
qr code success story

National Bank QR Code Success Story

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May 19, 2021
Blinds Manufacturer Customization Success Story

Blinds Manufacturer Customization Success Story

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May 17, 2021
Which social media should I use for business?

Which Social Media Should I Use For My Local Business?

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May 12, 2021
qr codes for marketing

QR Codes and Mom Jeans Are Back in a Big Way

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May 12, 2021
Successful Software Implementation

Keys to a Successful Software Implementation

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May 6, 2021
engage channel partners

11 Ways to Engage Channel Partners in New Marketing Programs

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May 4, 2021
ECHO Partners With Brandmuscle

ECHO Incorporated Partners With BrandMuscle to Launch ECHO ADvantage Marketing Program

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May 4, 2021
QR codes local marketing

Ten Creative Ways to Use QR Codes in Local Marketing

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April 30, 2021
co-op reimbursement

How To Submit a Co-op Reimbursement Claim in Less Than 1 Minute

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April 24, 2021
Cabinetworks paid search

Cabinetworks Paid Search Success Story

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April 19, 2021
Channel marketing awards

BrandMuscle Announces Recipients of the First Annual Channel Marketing Excellence Awards

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April 17, 2021
build an online presence

How to Build an Online Presence for Your Local Business

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April 16, 2021
Duck Donuts BrandMuscle

Donut Franchise Brand Management Success Story

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April 15, 2021
Davos marketing

Davos Brands LLC Leverages BrandMuscle to Scale Production of Customized Point-of-Sale Assets Targeting Hyper-Local Customers

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April 12, 2021
channel partner email program

Optimize Brand-to-Local Partnerships with a Channel Partner Email Program

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April 9, 2021
social media success story

Telecommunications Social Media Success Story

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April 5, 2021
invisalign success story

Medical Device Company Innovative Local Marketing Success Story

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March 30, 2021
Channel Partner Scorecard

How To Increase Partner Engagement With Channel Partner Scorecard

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March 30, 2021
Align Local Marketing Execution With Your National Strategy

Get Your Ducks in a Row: Align Local Marketing Execution With Your National Strategy

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March 29, 2021
Virtual Event Checklist

Virtual Event Planning Checklist

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March 19, 2021
Propel the Customer Purchase Journey: Leverage TCMA to Empower Channel Partners

Propel the Customer Purchase Journey: Leverage TCMA to Empower Channel Partners

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March 8, 2021
Garrison Brothers Distillery

Garrison Brothers Distillery Partners With BrandMuscle for Point-of-Sale Marketing and High-Quality Print Needs

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March 1, 2021
Channel Partner Scorecard

BrandMuscle Launches Channel Partner Scorecard to Improve Local Marketing Performance and Maturity

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February 26, 2021
local makreting vs super bowl

Youth League Marketing Is a Bigger Opportunity than the Super Bowl

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February 25, 2021
MDF Marketing

A Guide To MDF Marketing

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February 25, 2021
Robert Olivares

Robert Olivares, PhD Joins BrandMuscle as Senior Vice President of Innovation Solutions

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February 23, 2021
Apples-Newest-iOS-Privacy

What Apple’s Newest iOS Privacy Changes Mean for Marketers

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February 12, 2021
revenue through channel partners

5 Data-Driven Ways To Drive More Revenue Through Channel Partners

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February 4, 2021
digital marketing tactics 2021

Digital Tactics Dominate 2020 Local Marketing

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February 4, 2021
Single Agency vs Multi-Agency

How Much Data and Leverage is Your Multi-Agency Model Really Costing You?

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February 3, 2021
SpotMenus off-premise

BrandMuscle Expands SpotMenus™ to Support Liquor Stores and Retailers With Mobile Menus and Curbside Pickup

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January 26, 2021
Social Media Marketing Trends 2021

Social Media Marketing Trends 2021

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January 11, 2021
How Distributed Marketing Works

How Distributed Marketing Works

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January 6, 2021
The State of Local Marketing Report

BrandMuscle’s Annual State of Local Marketing Study Reveals the Formula for Driving More Revenue Through Channel Partners in 2021

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January 5, 2021
local marketing trends and best practices

The State of Local Marketing Report 2020-2021 

Report
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December 16, 2020
how to maximize co-op fund utilization

How to Maximize Co-op Fund Utilization

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December 7, 2020
local marketing during a pandemic

Local Marketing During a Pandemic: 3 Traditional Tactics To Keep Your Brand Top of Mind

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December 1, 2020
State of Local Marketing 2020-2021 webcast

The State of Local Marketing 2020-2021 Webcast

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November 30, 2020
In-house vs. Outsourced Marketing

In-house vs. Outsourced Marketing

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November 23, 2020
Channel Marketing Trends

Channel Marketing Trends and Priorities for 2021

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November 17, 2020
social media success story

Clinical Research Company Marketing Success Story

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November 17, 2020
incentive program success story

Technology Company Incentive Program Success Story

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November 17, 2020
2020 brand management

Financial Services 2020 Brand Management Success Story

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November 17, 2020
Digital Asset Management Success Story

Hospitality Company Digital Asset Management Success Story

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November 16, 2020
co-op fund management success story

Telecommunications Co-op Fund Management Success Story

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November 11, 2020
co-op marketing

What Is Co-op Marketing?

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November 10, 2020
Drive Holiday Sales with Social Media

The World Outside Is Frightful—Drive Holiday Sales With Social Media Instead

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November 9, 2020
managing a remote team

Managing a Remote Team: 3 Tips From a Cool Manager

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October 27, 2020
Brand Asset Management

An In-Depth Guide to Brand Asset Management

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October 14, 2020
Southern Glazer's

Southern Glazer’s Wine & Spirits and BrandMuscle Offer SpotMenus™ Digital Menu Platform to Restaurants and Bars in More Than 40 States

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October 13, 2020
Brand Loyalty Success Story

Flooring Manufacturer Brand Loyalty Success Story

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October 13, 2020
Brand Management Success Story

Telecom Brand Management Success Story

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October 13, 2020
Online Search Success Story

Tire Manufacturer Online Search Success Story

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October 13, 2020
Co-op utilization

Insurance Co-op Utilization Success Story

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October 13, 2020
Marketing Automation Success Story

Auto Manufacturer Marketing Automation Success Story

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September 30, 2020
Channel Marketing Awards

BrandMuscle Channel Marketing Excellence Awards

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