Resources - BrandMuscle

Resources

Featured Resources

BrandMuscle named TCMA Leader by Forrester

The Forrester Wave™: Through-Channel Marketing Automation, Q2 2020

2023 State of Local Marketing Series

October 3, 2023
How to Politely Say "That's Not My Job" With RACI

How to Politely Say “That’s Not My Job” With RACI

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September 27, 2023

Elevating Channel Marketing: How to Harness AI for Seamless Automation Webinar

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September 27, 2023
How to Use Data to Enhance Partner Marketing Maturity and Boost Sales

How to Use Data to Enhance Partner Marketing Maturity and Boost Sales

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September 21, 2023

Building an AI-First Local Marketing Architecture

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September 19, 2023
The 2023 State of Local Marketing: Insurance Agents are Less Satisfied With Their Marketing Programs - Here's Why

Insurance Agents Are Less Satisfied With Their Marketing Programs: Here’s Why  

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September 19, 2023
The 2023 State of Local Marketing Series: New BrandMuscle report reveals why insurance agents struggle to market

New BrandMuscle Report Reveals Why Insurance Agents Struggle to Market

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September 14, 2023
Unused co-op dollars? Here's how to maximize your investment with AI

Unused Co-Op Dollars? Here’s How to Maximize Your Investment With AI

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September 12, 2023
Robert Olivares to lead beverage alcohol at BrandMuscle as Executive Vice President

Robert Olivares, PhD, to Lead Beverage Alcohol at BrandMuscle as Executive Vice President 

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August 30, 2023
Why Marketing Agencies Should Embrace AI

Why Marketing Agencies Should Embrace AI

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August 23, 2023
Leveraging AI for Strategic Sales Growth in Wine, Spirits, and Beer Distribution

Leveraging AI for Strategic Sales Growth in Wine, Spirits, and Beer Distribution

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August 17, 2023
The Future is Here: How AI is Transforming Marketing

The Future is Here: How AI Is Transforming Marketing 

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August 7, 2023
AI and Marketing: Unpacking the MAICON 2023 Extravaganza

AI and Marketing: Unpacking the MAICON 2023 Extravaganza 

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August 1, 2023
Hyper-Local Marketing: Everything You Need to Know

Hyper-Local Marketing: Everything You Need to Know

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July 24, 2023

How AI and Automation Fuel Integrated Marketing Results Webinar

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July 19, 2023
The Most Effective Local Marketing Channels Report

The 18 Local Marketing Channels That Drive Results  

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July 19, 2023

The 3 Local Marketing Tactics to Double Down On (and Which to Drop)

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July 14, 2023
The secrets to boosting marketing efficiency in 2023

The Secrets to Boosting Marketing Efficiency in 2023

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July 12, 2023
What Threads Means for Marketers

What Threads Means for Marketers 

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June 30, 2023

Why Your Local Marketing Needs Asset Management Compliance 

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June 20, 2023

A Marketer’s Guide to Partner Funds 

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June 14, 2023
Here's Why Your Affiliates Don't Spend Co-Op Funds

Here’s Why Your Affiliates Don’t Spend Co-Op Funds

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June 14, 2023
Press Release, Co-Op Funds Report, Why Don't Partners Spend

The Co-Op Fund Dilemma: What 146,832 Data Points Tell Us About Channel Marketing 

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June 12, 2023
How To Help Your Local Affiliates With Social Media Marketing

How To Help Your Local Affiliates With Social Media Marketing 

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June 7, 2023
Localogy 2023: What's New in Local Marketing

Localogy 2023: What’s New in Local Marketing 

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June 5, 2023
Localized Social Media Posts Increase Engagement and Improve Your Reputation

Localized Social Media Posts Increase Engagement and Improve Your Reputation  

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June 1, 2023

BrandMuscle Is Where Performance Marketing Meets Strategic Planning

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May 30, 2023

Montana Bans TikTok, Social Curfews for Minors, and Federal COPPA Blocks — Oh My!

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May 24, 2023
AI prompt engineering and content editing blog thumbnail

AI Prompt Engineering Is Your Next Local Marketing Superpower

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May 23, 2023
Why it pays to keep affiliates happy on demand webinar

Why It Pays to Keep Your Affiliates Happy Webinar

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May 17, 2023
State of Local Marketing Why Don't Partners Spend

New Data Reveals Unhappy Local Partners Drive 55% Less Revenue

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May 17, 2023
Keeping affiliates happy pays off

Keeping Affiliates Happy Pays Off: Here’s How Satisfaction Drives Revenue 

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May 17, 2023
LeVecke Corporation chooses BrandMuscle for partnership.

LeVecke Looks to BrandMuscle for Local Marketing Support Ahead of Rapid Growth 

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May 15, 2023
The Importance of Compliance Management in Marketing

The Importance of Compliance Management in Marketing

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May 9, 2023
How AI aligns corporate marketing and affiliates

How AI Aligns Corporate Marketing and Affiliates

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April 27, 2023
The Bev-Alc Trends to Know in 2023

The Bev-Alc Trends to Know in 2023

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April 24, 2023

The Local Marketing Gap: What You Need to Know

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April 19, 2023

New Report Identifies Marketing Strategy Linked to 44% Revenue Growth

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April 18, 2023
The Local Marketing Gap: What It Is and How It's Hurting Your Business

The Local Marketing Gap: What It Is and How It’s Hurting Your Business 

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April 13, 2023
How Micro-Influencers Drive Revenu

How Local Micro-Influencers Help Drive Revenue

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March 30, 2023
How a TikTok Ban Will Impact Brands

How a TikTok Ban Will Impact Marketers (And What You Can Do to Prepare)

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March 22, 2023

AI Is Revolutionizing Local Marketing: Here’s What You Need to Know

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March 22, 2023

Artificial Intelligence is Revolutionizing Local Marketing Fast

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March 22, 2023

A New Era of Local Marketing Emerges With BrandMuscle.ai

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March 17, 2023

Defenders of Compliance Webinar

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March 16, 2023
Why Aren't My Affiliates Using Their Co-Op Funds?

Why Aren’t My Affiliates Using Their Co-Op Funds?

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March 15, 2023
Why Market During an Economic Downturn?

Continue Marketing During an Economic Downturn or Lose 15% Market Share (and Other Reasons Not to Cut Budgets)

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February 10, 2023
How to Grow Your Business Through Increased Affiliate Support

How to Grow Your Business Through Increased Affiliate Support

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February 7, 2023
Navigating Economic Uncertainty

Navigating Economic Uncertainty With a Stable Solutions Provider

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January 5, 2023
How to Turn More Channel Leads Into Customers

How to Turn More Channel Leads Into Customers

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January 3, 2023
Google Search Essentials

What Is Google Search Essentials?

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January 3, 2023
automotive co op advertising

What Is Automotive Co-op Advertising?

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December 29, 2022
what is a channel partner ecosystem?

What Is a Channel Partner Ecosystem?

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December 29, 2022
It’s Time to Add CTV Advertising to Your Local Channel Portfolio

It’s Time to Add CTV Advertising to Your Local Channel Portfolio

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December 29, 2022
Marketing on Twitter During Platform Uncertainty

Marketing on Twitter During Platform Uncertainty

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December 19, 2022
BrandMuscle Supports Nationwide "We Don't Serve Teens" Campaign

BrandMuscle Supports Nationwide “We Don’t Serve Teens” Campaign to Strengthen and Scale Marketing Aimed at Preventing Underage Drinking

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December 19, 2022
SERP features

What Are SERP Features for Local Businesses?

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December 19, 2022
Channel marketing portal

What Is a Channel Marketing Portal?

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December 16, 2022
Continuous Scroll on Google Search

Google Search Continuous Scroll and Its Impact on Local SEO

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December 15, 2022
Financial Services Local Marketing Success Story

Financial Services Local Marketing Success Story

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December 7, 2022
Local Business Marketing

What Is Local Business Marketing?

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December 1, 2022
Point-of-Sale Displays

What Are Point-of-Sale Displays?

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November 29, 2022
Channel Partner Portal

What Is a Channel Partner Portal?

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November 22, 2022
what is multi-channel marketing

What Is Multi-Channel Marketing?

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November 14, 2022
BrandMuscle Appoints Helen Baptist as Chief Strategy and Market Officer

BrandMuscle Appoints Helen Baptist as Chief Strategy and Market Officer

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November 8, 2022
VSPT Wine Group Chooses BrandMuscle

VSPT Wine Group Chooses BrandMuscle’s Brand Management Solution as It Increases Its Reach in the U.S. Market

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November 7, 2022
crunch fitness grows with brandmuscle

Crunch Fitness Grows With BrandMuscle

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November 7, 2022
what is an internal marketing strategy

What Is an Internal Marketing Strategy?

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November 5, 2022
2023 planning channel marketing

Planning Guide 2023: Channel Marketing

Report
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November 1, 2022
tacony brandmuscle

Tacony Corporation Thrives With BrandMuscle

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October 31, 2022
enhancing the customer experience with AI

Enhancing the Customer Experience With AI

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October 31, 2022
Q&A: Driving ROI With Artificial Intelligence

Q&A: Driving ROI With AI

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October 31, 2022
What Can Markie The Virtual Assistant Do?

What Can Markie The Virtual Assistant Do?

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October 31, 2022
what does an ai marketing virtual assistant do

What Does an AI Marketing Virtual Assistant Do?

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October 24, 2022
2023 channel marketing

Planning Your Channel Marketing Budget 2023

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October 21, 2022
Pivot Bio Chooses BrandMuscle

Pivot Bio Chooses BrandMuscle for Print, Fund, and Brand Management in Its Mission to Improve Global Agriculture

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October 18, 2022
How to Leverage Local Microsites and Landing Pages for Your Business

How to Leverage Local Microsites and Landing Pages for Your Business

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October 18, 2022
How BrandMuscle Makes Print Marketing More Sustainable

How BrandMuscle Makes Print Marketing More Sustainable

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October 18, 2022
Kirti Naik

Channel Marketer Commentary: BNY Mellon Wealth Management

Report
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October 18, 2022
Miguel Adao Quote

Channel Marketer Commentary: KloudGin

Report
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October 18, 2022
Steve Brauntuch Quote

Channel Marketer Commentary: Misfits Gaming

Report
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October 18, 2022
peter weedfald

Channel Marketer Commentary: Sharp

Report
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October 17, 2022
tiffany grinstead

Channel Marketer Commentary: Nationwide

Report
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October 17, 2022
Revenue Gain From the Local Demand Chain

Channel Marketer Commentary: Caterpillar

Report
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October 14, 2022
national marketers lack vision into local demand

National Marketers Lack Vision Into Local Demand

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October 14, 2022
local demand marketing report

CMO Council Report: National Brands Kickstart Local Demand

Report
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October 14, 2022
local marketing as an extension of national marketing

Infographic: Can National Brands Kickstart Local Demand?

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October 11, 2022
Do Virtual Assistants Have a Personality

Do Virtual Assistants Have a Personality?

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October 11, 2022
Role of AI-Powered Virtual Assistants in Marketing

The Role of AI-Powered Virtual Assistants in Marketing

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October 11, 2022
Improving the Channel Marketing Partner Experience

Improving the Channel Marketing Partner Experience

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October 11, 2022
AI in B2B Marketing

How Artificial Intelligence Improves B2B Marketing

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October 3, 2022
bobcat success story

Bobcat Local Marketing Tactic Expansion Success Story

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September 29, 2022
how brands can market to their hispanic audiences

How Brands Can Market to Their Hispanic Audience

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September 28, 2022
which pages to prioritize for search engine optimization

Which Pages Should I Prioritize for Search Engine Optimization?

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September 27, 2022
RIPE bar juice brandmuscle

RIPE Bar Juice Chooses BrandMuscle for Brand Management as It Elevates Craft Cocktail Culture

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September 22, 2022
smartconnect brandmuscle

SmartConnect Chooses BrandMuscle for Brand Management to Help Customers Explore Health Insurance Options

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September 22, 2022
How to write seo content

How to Write SEO Content  

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September 22, 2022
SEO Content Strategy

SEO Content Strategy

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September 20, 2022
local marketing excellence awards brandmuscle

BrandMuscle Announces Recipients of the Second Annual Local Marketing Excellence Awards

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September 9, 2022
AI for ROI virtual assistant

Drive ROI With AI: The Future of Channel Marketing With a Virtual Assistant

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September 6, 2022
QR Codes for Local Marketing

QR Codes for Local Marketing

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August 30, 2022
liberty tax brandmuscle

Liberty Tax Chooses BrandMuscle’s Brand and Fund Management and Marketing Execution in a Five-Year Partnership to Drive Local Sales

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August 24, 2022
sustainable print marketing

Sustainable Print Marketing

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August 15, 2022
marketing maturity data

Infographic: Partner Marketing Maturity

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August 11, 2022
Should Your Business Align With Current Social Issues?

Should Your Business Align With Current Social Issues?

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August 11, 2022
organic channel marketing

Invigorating Channel Marketing With Supplemental Organic Efforts

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August 1, 2022
manufacturing marketing infographic

Infographic: The State of Local Marketing in Manufacturing

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July 27, 2022
Frankenmuth Insurance Choose BrandMuscle

Frankenmuth Insurance Chooses BrandMuscle’s Brand and Fund Management

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July 26, 2022
Popular Beverage Brand Fulfillment Success Story

Popular Beverage Brand Fulfillment Success Story

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July 26, 2022
Story Financial Firm Dynamic Print Order Fulfillment Success Story

Financial Firm Dynamic Print and Order Fulfillment Success Story

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July 25, 2022
Four Roses Bourbon Bulk Printing Success Story

Four Roses Bourbon Bulk Printing Success Story

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July 11, 2022
objective based marketing

Objective-Based Marketing Strategies

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July 5, 2022
Partners Who Print Together Win Together

Partners Who Print Together Win Together: Transform Your Local Marketing Strategy With Bulk Printing​

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July 1, 2022
local marketing for franchises

Local Marketing for Franchises

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June 24, 2022
channel marketing strategy

Become Future-Ready With Channel Marketing Strategy

Report
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June 21, 2022
BrandMuscle Partners With 21 Holdings

21 Holdings LLC Chooses BrandMuscle’s Brand Management to Expand U.S. Market for SLIQ Spirited Ice

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June 9, 2022
local marketing

Local Marketing Platforms

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June 6, 2022
DISCUS brandmuscle

BrandMuscle Joins DISCUS as the U.S. Spirits Sector Enters a Golden Era of Cocktail Culture and Craft Distilling

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May 27, 2022
how partners spend marketing funds

Infographic: How Partners Spend Marketing Funds

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May 17, 2022
Ole Smoky Chooses BrandMuscle for Brand Management and Custom Print Production Needs

Ole Smoky Chooses BrandMuscle for Brand Management and Custom Print Production Needs

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May 17, 2022
BrandMuscle Intelligent Local Marketing Platform

The BrandMuscle Intelligent Local Marketing Platform

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May 5, 2022
Manufacturing marketing report

Manufacturing Brands Let 46% of MDF and Co-op Funds Go Unspent and Lose Local Sales Opportunities

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May 5, 2022
State of Local Marketing Manufacturing

The State of Local Marketing in Manufacturing Report

Report
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April 15, 2022
increasing co op utilization

Increasing Co-op Utilization and Leads With Media Consultation Services

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April 14, 2022
Local Marketing Concierge Services Success Story

Local Marketing Concierge Services Success Story

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April 7, 2022
Local Marketing in Manufacturing Webcast

The State of Local Marketing in Manufacturing Webcast 

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April 5, 2022
insurance digital paid media success story

Insurance Digital Paid Media Success Story

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April 4, 2022
Hospitality Brand Activation Success Story

Hospitality Brand Activation Success Story

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April 4, 2022
bobcat brandmuscle

BrandMuscle’s Channel Partner Scorecard to Strengthen the Bobcat Dealer Network Marketing Performance with Ratings and Recommendations

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March 31, 2022
markie the virtual marketing assistant

Hey Markie, Optimize My Local Marketing Strategy

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March 24, 2022
organic vs paid social

Organic and Paid Social Media Are Not the Same Thing

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March 16, 2022
paid search for local

Paid Search for Local: Complement or Competition to National?

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March 16, 2022
channel marketing success

What Mid-Level Brands Need to Succeed in Channel Marketing

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March 16, 2022
CPMs in Marketing

A New Way of Thinking About CPMs in Marketing

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March 16, 2022
CMO channel marketing report

CMO Council Report Reveals New Research on Channel Marketing Programs

Report
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March 10, 2022
local marketing tactics

Infographic: Local Marketing Tactic Usage and Effectiveness

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March 4, 2022
Luxury Alcohol Supplier Success Story

Luxury Alcohol Supplier Print Success Story

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March 4, 2022
Alcoholic Beverage Supplier Success Story

Alcoholic Beverage Supplier Print Success Story

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March 2, 2022
How to Reach Hybrid Customers With Local Digital Marketing

How to Reach Hybrid Customers With Local Digital Marketing

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February 15, 2022
social media Local Marketing

Even Though Social Media Is an Effective Local Marketing Tactic, Actual Usage Remains Low

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February 10, 2022
infographic local marketing

Infographic: The State of Local Marketing 2021-2022

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February 7, 2022
national vs channel marketing

The Difference Between National Marketing and Channel Marketing

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February 3, 2022
inventory shortages marketing

Don’t Let Inventory Shortages Cause Marketing Shortages

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January 28, 2022
marketing maturity

What’s Holding Local Partners Back From Marketing Maturity?

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January 24, 2022
local marketing maturity model

Marketing Maturity Model

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January 18, 2022
state of local marketing 2022

The State of Local Marketing Report Returns With Unrivaled Insights for Growing Local Channel Partner Revenue in 2022

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January 18, 2022
State of Local Marketing Report

The State of Local Marketing Report 2021-2022

Report
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January 13, 2022
call tracking

How to Use Call Tracking as a Local Marketing Tactic

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January 12, 2022
5Reasons Not To Buy BrandMuscle

5 Reasons Not to Buy BrandMuscle

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January 4, 2022
Business Listing Management at Scale

Business Listing Management at Scale

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January 3, 2022
Direct Mail Tactics for Insurance Agents

Direct Mail Tactics for Insurance Agencies

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December 28, 2021
Financial services marketing automation

Financial Services Marketing Automation

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December 13, 2021
infographic local marketing

Top Social Platforms for 2022

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December 3, 2021
what is co op advertising?

What Is Co-op Advertising?

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November 30, 2021
state of local marketing 2021-2022 webcast

The State of Local Marketing 2021-2022 Webcast

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November 24, 2021
RNDC Truck Wrap Success Story

RNDC Truck Wrap Success Story

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October 25, 2021
global remote team

Common Challenges Managing Global Remote Teams

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October 25, 2021
Facebook Advertising for Insurance Agencies

Facebook Advertising for Insurance Agencies

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October 25, 2021
Facebook and Instagram Divorce

Facebook and Instagram Divorce Fallout: Changes to Reporting

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October 19, 2021
generational marketing

Generational Marketing and the Path to Purchase

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October 15, 2021
echo marketing

ECHO Incorporated Digital Marketing Success Story

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October 8, 2021
what is channel strategy

What Is Channel Strategy?

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October 8, 2021
Protect Your Business From the Next Facebook Outage

Protect Your Business From the Next Facebook Outage

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September 29, 2021
BrandMuscle Enters Strategic Agreement With Vericast

BrandMuscle and Vericast Deliver Unparalleled Insights-Driven Local Marketing Execution

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September 29, 2021
digital marketing success story

Insurance Digital Marketing Success Story

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September 27, 2021
Digital Product Features

Table Tents Aren’t Just For Tables Anymore: SpotMenus Now Supports Digital Product Features on Mobile Devices

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September 22, 2021
BrandMuscle Launches Consolidator

Partners Who Print Together Win Together: BrandMuscle’s New Consolidator Tool Simplifies Bulk Printing

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August 31, 2021
Badger Liquor Warehousing Success Story

Badger Liquor Warehousing Success Story

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August 20, 2021
What Is Marketing Resource Management?

What Is Marketing Resource Management?

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August 9, 2021
How to Engage Channel Partners in Your Channel Fund Program

You Provided Channel Funds for Your Partners. Now What?

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August 9, 2021
Customer Purchase Journey

How to Leverage TCMA to Propel the Customer Journey

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August 4, 2021
GE Current

GE Current, a Daintree company, Chooses BrandMuscle to Reinvent Their Channel Marketing Program

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July 27, 2021
What Are the Differences and Effects on Local Strategy?

B2B vs. B2C Marketing: What Are the Differences and Effects on Local Strategy?

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July 21, 2021
intern at brandmuscle

What’s It Like to Intern at BrandMuscle?

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July 21, 2021
Trex Chooses BrandMuscle

Trex® Chooses BrandMuscle to Empower Deck Builders With a One-Stop Shop for Local Marketing

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July 19, 2021
Marketing in the New Normal

Marketing in the New Normal

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July 15, 2021
smart marketing planner

Smart Marketing Planner From BrandMuscle Helps Brands Align Corporate and Channel Marketing Strategy for Maximum Revenue Growth

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July 13, 2021
how to customize marketing templates

How To Customize Marketing Templates

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July 12, 2021
virtual b2b event

Virtual B2B Event – Integrated Media Campaign Success Story

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July 7, 2021
Shamrock Foods

Shamrock Foods Selects BrandMuscle for Menu Production Services

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June 28, 2021
channel partner scorecard metrics

From Disengaged to Developing and Equipped: Using Channel Partner Scorecard Metrics to Drive Revenue

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June 28, 2021
beyond qr codes

Beyond QR Codes: SpotMenus Releases New Menu Management and Analytics Capabilities

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June 25, 2021
DirecTV

BrandMuscle and DIRECTV for Business Bring SpotMenus Digital Menu Platform to Bars and Restaurants

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June 21, 2021
employee advocacy program

How to Kickstart an Employee Advocacy Program

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June 16, 2021
Briggs & Stratton

Briggs & Stratton’s Turf and Consumer Products Group Chooses BrandMuscle to Streamline, Scale, and Optimize Local Marketing Programs for Its Dealer Channel

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June 15, 2021
brandmuscle midsize business

No Brand Left Behind: BrandMuscle Offers Leading Local Marketing Platform to Small and Midsize Businesses

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June 2, 2021
coffee Roaster marketing

National Coffee Roaster Print-on-Demand Success Story

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May 24, 2021
Channel Incentive Programs

An Introduction to Channel Incentive Programs

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May 19, 2021
qr code success story

National Bank QR Code Success Story

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May 19, 2021
Blinds Manufacturer Customization Success Story

Blinds Manufacturer Customization Success Story

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May 17, 2021
Which social media should I use for business?

Which Social Media Should I Use For My Local Business?

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May 12, 2021
qr codes for marketing

QR Codes and Mom Jeans Are Back in a Big Way

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May 12, 2021
Successful Software Implementation

Keys to a Successful Software Implementation

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May 6, 2021
11 Ways to Engage Channel Partners in New Marketing Programs

11 Ways to Engage Channel Partners in New Marketing Programs

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May 4, 2021
ECHO Partners With Brandmuscle

ECHO Incorporated Partners With BrandMuscle to Launch ECHO ADvantage Marketing Program

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May 4, 2021
QR codes local marketing

Ten Creative Ways to Use QR Codes in Local Marketing

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April 30, 2021
co-op reimbursement

How To Submit a Co-Op Reimbursement Claim in Less Than 1 Minute

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January 11, 2021
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