Although the goal of this program, at any level, is generating leads, this particular agent enrolled at the highest investment level. Before her six-month commitment ended, our program generated enough new business for her to not only increase her investment, but to recommend the program to another agent, who enrolled at an even higher spend level. This agent’s campaign has outperformed all industry standards for these digital marketing tactics and reaffirms that in order to make money, you have to be willing to spend money.
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